Jul 1, 2025

“It’s Just a Form” — Why Small Workflows Matter More Than You Think

From the field: Notes on modernizing public operations

Alexis Maison

Founder

“It’s just a form.”

We’ve heard this dozens of times. A paper form used to track payments. A notebook for clinic visits. A shared Google Sheet buried three tabs deep.

But these aren’t just forms.
They’re often the only record of who’s been helped, who’s waiting, what’s missing, and what’s next.

In public-sector work, these small workflows are where reality lives. They shape who gets served, how decisions are made, and where accountability begins — or disappears.

Digitization often skips this step.

Large platforms try to rebuild everything at once. But when they fail to capture the nuance of a single form — how it’s filled, who signs it, where it goes — they fail altogether.

That’s why OSP90 starts here.
Not with a strategy document or a grand dashboard, but with one critical, high-friction process that’s currently stuck in paper or improvisation.

We ask:

  • What is the team already doing?

  • What’s fragile or error-prone?

  • And what would unlock real time or trust if it just worked better?

Then we build just enough software to fix it — and nothing more.

The result?
A fast win. A proof point.
And a team that’s now seen a digital shift they helped design, in their own terms, working in their own environment.

That’s how digitization gains traction:
Not with scale, but with specificity.

Let’s explore one workflow together

In 30 minutes, we’ll walk through your current process and show you how Roekish could help digitize it — securely, affordably, and in under 90 days.

Let’s explore one workflow together

In 30 minutes, we’ll walk through your current process and show you how Roekish could help digitize it — securely, affordably, and in under 90 days.

Let’s explore one workflow together

In 30 minutes, we’ll walk through your current process and show you how Roekish could help digitize it — securely, affordably, and in under 90 days.